Email Marketing for Non-Profit Organization
Multi-Channel Email Marketing
BeadforLife is an internationally run non-profit company. While the business’ product-development programs are based in Uganda, much of the support for BeadforLife hails from North America. The BeadforLife marketing model requires a constant awareness of targets ranging from eCommerce, Wholesale & Community Partners and Bead Party hosts – all with a goal of driving conversions for purchased products and hosted parties.
Cadence Labs was able to successfully maneuver these multi-channel marketing needs via creative and strategic e-mail marketing reinforcement.
Full Service Email Marketing
Campaign Planning
From brainstorm to launch, we were able to aid BeadforLife in the development of over 300 email marketing campaigns.
Responsive, Fully Customized Design
With fully-customized and responsive email marketing tools, BeadforLife’s marketing is effective & far-reading (just like the company’s impact).
Synchronized Social Media
In order to create a cohesive campaign across all platforms we synchronized our email launches with social media marketing posts. By targeting users on Facebook, Twitter, Pinterest and Instagram, we increased the visibility of our campaigns ten fold.
Automated Entry Series
Equipped with an automated entry series, BeadforLife was able to immediately capture customers attention and educate them on their complex variety of services.
Creative Management
When it came to creative projects like photo shoots we helped BeadforLife do everything from plan shoots to assisting with the actual production the day of. Then after the shoot we handled touching up the photography.