Website Design and Custom Development for kidzxplor.com
Cadence Labs took on the challenge and created a unique system that combines not only WordPress and Magento, but also includes a partner portal for class providers, recurring membership subscriptions and booking system.
For the client we used WordPress as the CMS so they can easily update the main website, blog and manage their content. On the development side, we used Magento as the eCommerce platform to help us speed up development and reduce costs.
On the frontend of the website we created an “app-like” design that is fully responsive. Partners can log on to upload their classes and spots for booking. Customers can sign up for a flat monthly fee and then immediately start booking their child in classes. We even submitted the finished site to the app stores and the app is now available on both Google and Apple’s stores.
Let’s take a deeper look at this design and development project!
Branding + Design
Next, we created a variety of design options for the client to choose from for branding. It was important to capture that fun “kid” look while not making things so silly that wouldn’t appeal to the parents. We helped the client choose a color scheme, branding images, icons and more for their brand guide.
Once the branding was finalized we moved forward with creating a landing page to promote and collect email signups. We used this landing page as a template for how the site would look after launch. Key components such as the homepage and slide in menu were worked through in this step.
Finally, we created a series of wireframes for the client to review. This allowed the client to see how their final project could function and provided us an opportunity to map out the functionality we would need to build. One of these wireframe mockups is included on the right. You can see how this page turned out on the live site by clicking the button below.
Classes & Booking
The new site is up and running now! We’ve been monitoring it now for a couple weeks and are keeping our eyes on the results in tools like Google Analytics and Webmaster tools.
New customers are signing up, subscriptions are processing correctly and partners are now adding their own classes to the system. Since the launch we’ve added on some features like a Refer a Friend program, sign up pages for other cities, filters for children’s age groups and more!
At the end of the day our discovery project helped us make an extremely accurate quote for this project. The client is thrilled with the results and we came in under budget allowing us to add on additional features.