ShanaLogic is an online marketplace based out of Ann Arbor, Michigan and run by one woman, Shana. The online shop specializes in selling 100% handmade designs that have a certain “geeky” or “indie” vibe to them.
As the founder and owner, Shana operates with the goal of giving people an alternative to shopping at chain stores while introducing shoppers to talented artists, designers and the modern craft world.
Shana initially reached out to Cadence Labs for help with marketing, but after an assessment of the site we decided it was time for some updates. We moved Shanalogic.com to a new responsive theme and upgrade her site to the newest version of Magento (1.9). Now she has a great looking and powerful site to run her online business from.
The new site is up and running now! We’ve been monitoring it now for a couple weeks and are keeping our eyes on the results in tools like Google Analytics and Webmaster tools. Here are a couple highlights post-upgrade and redesign.
- Mobile Traffic Increased 30% 30%
- Bounce Rate Decreased 6% 6%
- Mobile Sales Increased 7% 7%