FixMyBlinds is an online DIY blind repair company that offers both parts and guides for fixing your blinds. They came to us wanting to migrate off their current platform (Volusion) and on to Magento. Volusion wasn’t giving them the flexibility, speed or SEO features they needed to stay competitive in the blinds sphere. They had heard Magento could be customized, and therefore might be a better platform for their online store.
After meeting with our team we worked through a discovery project to define a scope and plan for the migration. We started by migrating hundreds of thousands of orders, and other records to Magento. Once the data migration was verified we moved to re-creating their existing design in a custom Magento theme. Finally, we created custom functionality that the client had previously been unable to create in Volusion. The end result was a full migration and a new website that allowed this client to cut down on their customer service costs.
The new site is up and running now! We’ve been monitoring it now for a couple weeks and are keeping our eyes on the results in tools like Google Analytics and Webmaster tools. Here are a couple highlights post-upgrade and redesign.
- Mobile Concersion Rate Increased 44% 44%
- Conversion Rate Increased 18% 18%
- Average Order Value Increased 4.7% 4.7%